Oscar Mariné Brandi (born 1951 in

Madrid Madrid ( , ) is the capital and most populous city of Spain. The city has almost 3.4 million inhabitants and a metropolitan area population of approximately 6.7 million. It is the second-largest city in the European Union (EU), and ...

, Spain) is a

designer A designer is a person who plans the form or structure of something before it is made, by preparing drawings or plans. In practice, anyone who creates tangible or intangible objects, products, processes, laws, games, graphics, services, or exp ...

illustrator An illustrator is an artist who specializes in enhancing writing or elucidating concepts by providing a visual representation that corresponds to the content of the associated text or idea. The illustration may be intended to clarify complicat ...

, expert

typographer Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed. The arrangement of type involves selecting typefaces, point sizes, line lengths, line-spacing ( leading), an ...

and professional artist; Oscar Mariné is one of the major communicators in post-

Franco Franco may refer to: Name * Franco (name) * Francisco Franco (1892–1975), Spanish general and dictator of Spain from 1939 to 1975 * Franco Luambo (1938–1989), Congolese musician, the "Grand Maître" Prefix * Franco, a prefix used when ref ...

Spain. His internationally renowned work includes iconic designs for filmmakers like

Pedro Almodóvar Pedro Almodóvar Caballero (; (often known simply as Almodóvar) born 25 September 1949) is a Spanish filmmaker. His films are marked by melodrama, irreverent humour, bold colour, glossy décor, quotations from popular culture, and complex narr ...

Alex de la Iglesia Alex is a given name. It can refer to a shortened version of Alexander, Alexandra, Alexis. People Multiple * Alex Brown (disambiguation), multiple people * Alex Gordon (disambiguation), multiple people * Alex Harris (disambiguation), multiple ...

, and Julio Médem, musicians like

Bruce Springsteen Bruce Frederick Joseph Springsteen (born September 23, 1949) is an American singer and songwriter. He has released 21 studio albums, most of which feature his backing band, the E Street Band. Originally from the Jersey Shore, he is an originat ...

The Psychedelic Furs The Psychedelic Furs are a post-punk band founded in London in February 1977. Led by lead vocalist Richard Butler and his brother Tim Butler on bass guitar, the Psychedelic Furs are one of the many acts spawned from the British post-punk scene ...

Brian Eno Brian Peter George St John le Baptiste de la Salle Eno (; born Brian Peter George Eno, 15 May 1948) is a British musician, composer, record producer and visual artist best known for his contributions to ambient music and work in rock, pop an ...

, the press (''

El País ''El País'' (; ) is a Spanish-language daily newspaper in Spain. ''El País'' is based in the capital city of Madrid and it is owned by the Spanish media conglomerate PRISA. It is the second most circulated daily newspaper in Spain . ''El Pa ...

'', '' C International Photo Magazine'') and a variety of firms (

Absolut Vodka Absolut Vodka is a brand of vodka, produced near Åhus, in southern Sweden. Absolut is a part of the French group Pernod Ricard. Pernod Ricard bought Absolut for €5.63 billion in 2008 from the Swedish state. Absolut is one of the largest brand ...

Hugo Boss Hugo Boss AG, often styled as BOSS, is a luxury fashion house headquartered in Metzingen, Baden-Württemberg, Germany. The company sells clothing, accessories, footwear, and fragrances. Hugo Boss is one of the largest German clothing companies, ...

, Camper, Loewe etc.) He is the founder of OMB

Graphic Design Graphic design is a profession, academic discipline and applied art whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. Graphic design is an interdiscipli ...

studio in Madrid.

Biography

Oscar Mariné Brandi (born 1951 in Madrid, Spain) Mariné has produced dozens of works of national and international renown in areas as diverse as publishing, corporate communications, film and music. His works bear the precious seal of a total creator, one who unites content, context and various techniques to overcome barriers in graphic design. His organic conception of

product design Product design as a verb is to create a new product to be sold by a business to its customers. A very broad coefficient and effective generation and development of ideas through a process that leads to new products. Thus, it is a major aspect of n ...

makes him a vital exemplar of contemporary communication methods. In 1998,

Tibor Kalman Tibor George Kalman (July 6, 1949 – May 2, 1999) was an American graphic designer of Hungarian origin, well known for his work as editor-in-chief of ''Colors'' magazine. Early life Kalman was born on July 6, 1949, in Budapest, to parents Ma ...

said of Mariné's work: "It is no longer graphic design. It is

communication Communication (from la, communicare, meaning "to share" or "to be in relation with") is usually defined as the transmission of information. The term may also refer to the message communicated through such transmissions or the field of inquir ...

. Graphic belongs to 1955. Communication means the creator has accepted responsibility for an intense stew of elements (a

paella Paella (, , , , , ) is a rice dish originally from Valencian Community, Valencia. While non-Spaniards commonly view it as Spain's national dish, Spaniards almost unanimously consider it to be a dish from the Valencian community, Valencian region ...

?) which now includes nutrition. Good cooks must balance the full range of effects to be expected from communications and now this includes content, as well as a dizzying array of contents, media and techniques.

Early days - Madrid Me Mata magazine (1980s)

Mariné's multidisciplinary creativity was evident from the start when he was founder and artistic director of the celebrated counter-cultural magazine ''Madrid Me Mata'', where he fused content and form to create an iconic publication during the famed

La Movida Madrileña ''La Movida Madrileña'' ( en, The Madrilenian Scene) was a countercultural movement that took place mainly in Madrid during the Spanish transition to democracy after the death of dictator Francisco Franco in 1975. The movement coincided with econ ...

of the 1980s.

As a graphic designer/communicator (1991 to date)

In the area of

branding Branding may refer to: Physical markings * Making a mark, typically by charring: ** Wood branding, permanently marking, by way of heat, typically of wood (also applied to plastic, cork, leather, etc.) ** Livestock branding, the marking of animals ...

, his projects for Camper, Loewe and

Vega Sicilia Bodegas Vega Sicilia is a Spanish winery located in the Ribera del Duero '' Denominación de Origen'' in the Province of Valladolid, Castile and León (northern Spain). The winery was founded in 1864 by Don Eloy Lecanda y Chaves, who planted vario ...

are well known in Spanish design circles. International achievements include the renowned US advertising campaign for

Absolut Mariné for

Seagram The Seagram Company Ltd. (which traded as Seagram's) was a Canadian multinational conglomerate formerly headquartered in Montreal, Quebec. Originally a distiller of Canadian whisky based in Waterloo, Ontario, it was once (in the 1990s) the lar ...

USA, his work for

Swatch Swatch is a Swiss watchmaker founded in 1983 by Ernst Thomke, Elmar Mock, and Jacques Müller. It is a subsidiary of The Swatch Group. The Swatch product line was developed as a response to the "quartz crisis" of the 1970s and 1980s, in which i ...

, Benetton's ''Fabrica'' and the Japanese Narizuka Corporation. Also the development of the brand for Sir

Norman Foster Norman or Normans may refer to: Ethnic and cultural identity * The Normans, a people partly descended from Norse Vikings who settled in the territory of Normandy in France in the 10th and 11th centuries ** People or things connected with the Nor ...

's architectural studio in London,

Foster and Partners Foster + Partners is a British architectural, engineering, and integrated design practice founded in 1967 as Foster Associates by Norman Foster. It is the largest architectural firm in the UK with over 1,500 employees in 13 studios worldwide. ...

, where his concepts remit one to the aesthetics of London in the swinging '60s. He has an extensive portfolio of

editorial An editorial, or leading article (UK) or leader (UK) is an article written by the senior editorial people or publisher of a newspaper, magazine, or any other written document, often unsigned. Australian and major United States newspapers, suc ...

projects, and in the world of

journalism Journalism is the production and distribution of reports on the interaction of events, facts, ideas, and people that are the "news of the day" and that informs society to at least some degree. The word, a noun, applies to the occupation (profes ...

, in 2007, the Spanish newspaper ''

'' entrusted his studio with the design of their leading editions. The ''El País Semanal'' (the Sunday glossy magazine) has recovered its original name, ''Babelia'' (the Saturday newspaper's cultural review) has totally transformed its contents. ''Domingo'' (the Sunday newspaper's current affairs section) provides in-depth journalism for the weekend. He has also supervised the overall redesign of the daily newspaper, altering typographic protocols, and giving the content legibility, readability and credibility. Since 2005 Mariné is responsible for the art direction of the exquisite design of the '' C International Photo Magazine'', undoubtedly the most prestigious photographic art magazine in the world published by IvoryPress, London. Many musicians have requested Mariné's input in the creation of their album covers:

, Immaculate Fools,

Andrés Calamaro Andrés Calamaro (Andrés Calamaro Massel, August 22, 1961) is an Argentine musician, composer and Latin Grammy winner. He is considered one of the greatest and most influential rock artists in Spanish. He is also one of the most complete artist ...

Los Rodríguez Los Rodríguez were a rock band composed of two Argentines, two Spaniards and one Puerto Rican that played during the 1990s. History The group was born in 1991 when Ariel Rot and Julián Infante (members of the famous group ''Tequila'') joi ...

Kevin Ayers Kevin Ayers (16 August 1944 – 18 February 2013) was an English singer-songwriter who was active in the English psychedelic music movement. Ayers was a founding member of the psychedelic band Soft Machine in the mid-1960s, and was closely assoc ...

, Siniestro Total,

Michel Camilo Michel Camilo (born April 4, 1954) is a Grammy-award winning pianist and composer from Santo Domingo, Dominican Republic. He specializes in jazz, Latin and classical piano work. Camilo lists some of his main influences as Chick Corea, Keith Ja ...

and

Tomatito José Fernández Torres, known as Tomatito (born Fondón, 1958), is a Spanish roma flamenco guitarist and composer. Having started his career accompanying famed flamenco singer Camarón de la Isla (with Paco de Lucía), he has made a number of ...

to name just a few. His projects for film include iconic posters for ''

All About My Mother ''All About My Mother'' ( es, link=no, Todo sobre mi madre) is a 1999 comedy-drama film written and directed by Pedro Almodóvar, and starring Cecilia Roth, Marisa Paredes, Candela Peña, Antonia San Juan, Penélope Cruz and Rosa Maria Sardà. ...

'' by

, ''The Day of the Beast'' by

, and ''Tierra'' by Julio Médem. This connection with cinema continues with designs for film festivals such as Zinebi International Festival of Documentary and Short Films of Bilbao (Spain), where Mariné's poster was awarded the New York

Art Directors Club The Art Directors Club of New York is an organization for art directors in New York City. It was founded in 1920, and has grown as an industry group, promoting art directors' work through exhibitions and awards, including the annual DESI award for ...

Award for 2000. He also designed the official look for the last two editions of the

San Sebastián International Film Festival The San Sebastián International Film Festival ( SSIFF; es, Festival Internacional de San Sebastián, eu, Donostia Zinemaldia) is an annual FIAPF A category film festival held in the Spanish city of Donostia-San Sebastián in September, in th ...

(Spain) and all of its sections. His

Federico García Lorca Federico del Sagrado Corazón de Jesús García Lorca (5 June 1898 – 19 August 1936), known as Federico García Lorca ( ), was a Spanish poet, playwright, and theatre director. García Lorca achieved international recognition as an emblemat ...

-like designs are featured in the scenery of the renowned flamenco dancer

Eva Yerbabuena Eva María Garrido García, known professionally as Eva Yerbabuena, is a Spanish flamenco dancer. She formed her own dance company in 1998Sanjoy Roy"Step-by-step guide to dance: Eva Yerbabuena. By injecting traditional moves with bold theatrical ...

's show El huso de la memoria.

Current work

Recent projects include the brand for Madrid's new cultural center,

Matadero Madrid Matadero Madrid is the site of a former slaughterhouse, the El Matadero y Mercado Municipal de Ganados (English: Municipal Slaughterhouse and Cattle Market) in the Arganzuela district of Madrid. Today, it is a contemporary arts centre. History ...

. This is a place for young people, a place where the search for art and creativity can be fulfilled. Mariné's identity covers all graphic requirements:

signage Signage is the design or use of signs and symbols to communicate a message. A signage also means signs ''collectively'' or being considered as a group. The term ''signage'' is documented to have been popularized in 1975 to 1980. Signs are any ...

publications To publish is to make content available to the general public.Berne Conv ...

advertising Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...

, in house stationery, etc... Other work includes: Exhibition Sebastiao Salgado "The Workers" for the National Library Madrid, publications for the Seville 1991 Universal Exposition, various for ICEX - Spanish Institute for Exterior Commerce, art catalogues for the IVAM - Valencia Institute of Modern Art, campaigns for the Junta de Castilla-La Mancha, exhibition graphics for the National Museum of Reina Sofia Center, multitude of projects over the past 15 years for the Huelva Tourist Board, launch for the Spanish Television + Radio- rtve, exhibition for The United Nations, and other works for Sgae-General Association of Authors and Editors, Caja Madrid Group, Santander Bank, 40 Principales, Los Aljibes and Paternina Vineyards, La Ser radio, Canal+, Condé Nast, El Corte Inglés, Santiago Bernabéu Stadium, Hugo Boss, Pepsi, Tissot Watches, Diseño Interior, Cambio 16, Marie Claire España, Amnesty International... In the ''El Greco 1900'' exhibition organised by the SEACEX (State Corporation for Spanish Cultural Action Abroad) with paintings from the archives of the ''Museo de

El Greco Domḗnikos Theotokópoulos ( el, Δομήνικος Θεοτοκόπουλος ; 1 October 1541 7 April 1614), most widely known as El Greco ("The Greek"), was a Greek painter, sculptor and architect of the Spanish Renaissance. "El G ...

'' in

Toledo, Spain Toledo ( , ) is a city and municipality of Spain, capital of the province of Toledo and the ''de jure'' seat of the government and parliament of the autonomous communities of Spain, autonomous community of Castilla–La Mancha. Toledo was declare ...

, Mariné achieves a global vision of exhibition design, architecture, illumination, graphics and catalogue. The innovative lighting of the paintings and the

installation Installation may refer to: * Installation (computer programs) * Installation, work of installation art * Installation, military base * Installation, into an office, especially a religious (Installation (Christianity) Installation is a Christian li ...

that allows us to enter the famed

The Burial of the Count of Orgaz ''The Burial of the Count of Orgaz'' ( es, El Entierro del Conde de Orgaz) is a 1586 painting by El Greco, a prominent Renaissance painter, sculptor, and architect of Greek origin. Widely considered among his finest works, it illustrates a pop ...

piece has been defined by critics as a ''radiant'' and ''avant-garde'' vision, ''without falling for typical stereotypes''. Inaugurated at the

Palacio de Bellas Artes The Palacio de Bellas Artes (Palace of Fine Arts) is a prominent cultural center in Mexico City. It has hosted notable events in music, dance, theatre, opera and literature in Mexico and has held important exhibitions of painting, sculpture and p ...

museum in Mexico DF in 2009, it continues itinerant during 2010 at the ''Bozar''

Centre for Fine Arts, Brussels The Centre for Fine Arts (french: Palais des Beaux-Arts, nl, Paleis voor Schone Kunsten) is a multi-purpose cultural venue in Brussels, Belgium. It is often referred to as BOZAR (a homophone of ''Beaux-arts'') in French or PSK in Dutch. The b ...

As an artist (1991 to date)

Mariné's pictorial work has been the subject of solo exhibitions in Tokyo, New York,

Milan Milan ( , , Lombard: ; it, Milano ) is a city in northern Italy, capital of Lombardy, and the second-most populous city proper in Italy after Rome. The city proper has a population of about 1.4 million, while its metropolitan city h ...

Venice Venice ( ; it, Venezia ; vec, Venesia or ) is a city in northeastern Italy and the capital of the Veneto Regions of Italy, region. It is built on a group of 118 small islands that are separated by canals and linked by over 400 ...

Bologna Bologna (, , ; egl, label= Emilian, Bulåggna ; lat, Bononia) is the capital and largest city of the Emilia-Romagna region in Northern Italy. It is the seventh most populous city in Italy with about 400,000 inhabitants and 150 different nat ...

and

Ibiza Ibiza (natively and officially in ca, Eivissa, ) is a Spanish island in the Mediterranean Sea off the eastern coast of the Iberian Peninsula. It is from the city of Valencia. It is the third largest of the Balearic Islands, in Spain. Its l ...

, and also forms a part of many collective shows. The owner of an

Expressionist Expressionism is a modernist movement, initially in poetry and painting, originating in Northern Europe around the beginning of the 20th century. Its typical trait is to present the world solely from a subjective perspective, distorting it rad ...

and chromatic stroke, some of his images are an essential component of various brand identities.

Graphic design awards

*2010 National Award of Design. (Premio Nacional de Diseño)El Pais, 20/10/2010 (visited 12/02/2011)
/ref> Government of Spain. *2002

Communication Arts ''Communication Arts'' is the largest international trade journal of visual communications.A ...

Certificate of Excellence: Farewell Casanova *2001 The

80th Annual Award: Zinebi (42) Merit Award 2000 AIGA. *2000 Merit Award AIGA.

American Institute of Graphic Arts The American Institute of Graphic Arts (AIGA) is a professional organization for design. Its members practice all forms of communication design, including graphic design, typography, interaction design, user experience, branding and identity. T ...

Certificate of Excellence: All About My Mother *1997/1998/2000 AEPD Spanish Association of Professional Designers *1996 Hispanic Creative Award: Summer Issue Cover *1995 Hispanic Creative Award for Excellence: Swatch, Huelva, DRO East West/Rumor -

Warner Bros. Records Warner Records Inc. (formerly Warner Bros. Records Inc.) is an American record label. A subsidiary of the Warner Music Group, it is headquartered in Los Angeles, California. It was founded on March 19, 1958, as the recorded music division of the ...

Individual exhibitions

*2002 "Mariné" Galería Almirante, Madrid *2003 "Mariné: No Money No Honey" Galería Magenta 52, Milán *2005 "Mariné: Buenos Aires, Videos and Photography"

PHotoEspaña PHotoEspaña, the International Festival of Photography and Visual Arts of Madrid, is a photography forum that began in 1998. The Festival’s program presents work by Spanish and international image-makers. It runs an awards programme with sever ...

05, ''Casa de América'', Madrid *2005 "Mariné: Buenos Aires, Videos and Photography" Museum of Fine Arts of Bilbao *2006 "Days of Glory" ABA Art Contemporani, Palma de Mallorca *2007 "Latest Serie (screenprints)" ''Estampa'' 2007, Madrid *2008 Estampa 2008, Madrid

References

External links

www.oscarmarine.com
official website (Spanish and English)
VEGAP
Visual Entidad de Gestión de Artistas Plásticos (Spanish)

newspaper article (Spanish)
DIMAD
Asociación de Diseñadores de Madrid / Madrid Designer's Association (Spanish) {{DEFAULTSORT:Marine, Oscar Spanish graphic designers Spanish illustrators 1951 births Living people